Image courtesy of reddit.com
Everyone is concerned about Donald Trump’s tariff wars. Whether you are a fashion brand or a consumer experiencing increased prices, the tariff wars are no joke. Well, no joke unless you are Swiss watch retailer, Swatch.
In a play on Trump’s 39% imposed tariff tax on Switzerland, Swatch has created the “WHAT IF…TARIFFS?” watch that recently went on sale. The “WHAT IF…TARIFFS?” watch is only available in Switzerland and retails for $175 or 139 Swiss francs. Sorry US consumers who need a little humor in their lives, you will have to go to Switzerland to purchase this Swatch watch.
The “WHAT IF…TARIFFS?” will only be sold for a short period of time. “Because as soon as the U.S. changes its tariffs for Switzerland, we will immediately stop selling this watch,” the spokesperson said, as reported in fashionnetwork.com.
Image courtesy of thewristwatcher.com
Jaden Smith to revitalize Louboutin?
In case you didn’t know, Christian Louboutin produces something more than red-bottomed shoes. The iconic brand also produces a menswear line. This expansion into menswear happened over 15 years ago.
Recently, Louboutin announced that Jaden Smith, son of Will and Jada Pinkett Smith is the new creative director of Christian Louboutin’s menswear line. According to fashionnetwork.com, Jaden Smith will relocate to Paris and unveil his first collection from the brand in January.
As the new creative director of Christian Louboutin menswear, Jaden Smith will design four collections a year, as well as develop campaigns, events, and immersive experiences. Jaden Smith will also create leather goods and accessories to accompany the menswear line.
Christian Louboutin’s menswear line makes up 24% of the brand’s business. It is expected that Jaden Smith will revitalize and empower the brand’s menswear line.
Oh, the power of celebrity. Hmm, really?
Image courtesy of bbc.news
Armani’s will revealed
As the fashion industry continues to mourn the death of Giorgio Armani, life goes on, and Armani’s last will and testament has been published. This complex will request that the heirs to Armani’s fashion empire sell control of the business to one of a trio of the biggest names in fashion and beauty. Also, according to fashionnetwork.com, Armani’s will expressed that his company should be managed “in an ethical manner, with moral integrity and fairness”, that “the pursuit of an essential, modern, elegant and unostentatious style” is key, along with “attention to innovation, excellence, quality and product refinement.”
Since Giorgio Armani had no children, the Giorgio Armani Foundation will own the main fashion business; however, the multi-billion-euro group passes to a variety of heirs. And the control of the business, over a period of time will be sold to luxury giant LVMH, beauty behemoth L’Oréal, and eyewear giant EssilorLuxottica.
According to Armani’s will, in the first 18 months the heirs will sell 15% of the business, with another 30% to 54.9% to the same buyer between three and five years. Rosanna Armani and nephews Andrea Camerana and Silvana Armani will inherit businesses and properties outside of Armani’s fashion businesses.
William S. Gooch
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