From the Sochi Winter Olympics  to the runways at New York Fashion Week, everyone is reaching for the gold.  Dazzling fashion insiders, gold took center stage at Tracy Reese’s fall 2014 runway show; stole the spotlight at Diane von Furstenberg, and even had a cameo at Anna Sui.

While dresses were drenched with it, shoes came with golden caps, and coats were covered in this metallic trend, Fashion Reverie was most captivated by the golden lips and eye shadows.  Elegant and demure, but also wild and over-the-top, the gold make-up trend can be used in a variety of ways. Take a cue from the catwalk and give your beauty routine the Midas touch!! 

Son Jung Wan backstage photos are by J.C. Parra, courtesy of metrovelvet.com

Go out of the box with gilded lips

While this glittery pout may be too much for the office, it certainly makes a statement.  Miyako Okamoto for Shiseido designed this lustrous pout to compliment Son Jung Wan’s collection.  If you’re daring enough to walk away from the usual pinks, reds, and nudes to sport this sparkly look, make sure to keep the rest of your makeup minimal.  Wan’s models had clean glowing complexions, no eye makeup and their hair up in chopsticks to offset the bold lips.

For a more wearable choice, opt for a translucent golden lip color.  Stevi Christine professional makeup artist with L’Oréal recommends using a lip brush and concentrating the gold lipstick in the middle of the lips. “Focus more of the color in the center and just lightly brush out.  You don’t want too much gold out here [on the corners of the mouth] it’s just too overwhelming,” explains Christine. Stevi Christine also recommends adding a little gloss to boost the reflective quality for a red carpet worthy finish.

Badgley Mischka backstage image taken by George Chinsee, courtesy of wwd.com

Play up your eyes with swoon-worthy golden hues

MAC makeup artists Tom Pecheux and Gordon Espinet show us how to make golden eyeshadow glamorous and girly.  Inspired by the Golden Era of Hollywood, Pecheux designed a very beguiling look reminiscent of the 1950’s and 60’s with thick black eyeliner to intensify the lashes and M.A.C Goldmine Eye Shadow at Badgley Mischka.

Desigual image taken by Frazer Harrison of Getty Images

Espinet took gold in a completely different direction for a softer girly effect at Desigual.  He mixed M.A.C Pro Gold Metal Pigment with M.A.C Pro Gloss texture and then applied it over the eyelids and around the eyes.  Espinet finished the look off with M.A.C Pro Gold Glitter on the center of the lid for a pop of sparkle.

Tadashi Shoji backstage nail images courtesy of instyle.com and makeupforlife.com, respectively

Metallic Digits are a great way to play up the classic mani

We love the idea of playing up a nude nail with gold accents.  Katie Jane Hughes for butter LONDON added golden half-moons and tips to add a little opulence to Tadashi Shoji’s models’ fingertips.  It’s a great way to have a little fun but still looks professional enough to wear to work. To get these gold-plated nails, Hughes applied butter LONDON Nail Foundation and then used butter LONDON Nail Lacquer in Marbs to embellish the otherwise basic nude nails.

With all the shimmery makeup trends during New York Fashion Wek, perhaps all that glitters really is gold!!

—Janine Silver