Fashion News Alert: Punky Gigi Hadid, David Koma’s New Gig, and Goodbye Fred Segal

Image courtesy of youtube.com

Supermodel Gigi Hadid has gone punk!! That’s right, the supermodel that is the essence of American sportswear has morphed her style to reflect a punk-rock aesthetic. Why this dramatic shift?

Marc Jacob’s new campaign for Heaven in collaboration with designer Dilara Findikoglu which stars Gigi could be the reason. Photographed by Alana O’Herlihy, Hadid dons Jacobs and Findikoglu’s bikinis, shorts, tee shirts, miniskirts, minidresses, and lace-up pants. The collaboration is accented with pins, buckles, and studs that will appeal to fashion’s punk set.

This Jacob/Findikoglu collaboration was inspired by Avril Lavigne, Bikini Kill, and Girlschool. Marc Jacobs’ Heaven brand is a subversive fashion brand that taps into Generation Z’s obsession with 90’s grunge, teenage daydreams, and polysexual motivations. Discover the collection now on MarcJacobs.com.

Image courtesy of georgiatosee.com

A new creative director at Blumarine

David Koma has a new job as the new creative director of Blumarine. After the quick departure of Walter Chiapponi, who only served in the post for four months and creating one collection for the Italian, Koma was tapped for the prestigious Italian womenswear brand.

“David Koma’s aesthetic attracted me right from the start. I am sure that David will be able to interpret Blumarine’s codes to perfection, thanks to his vision and stylistic sensibility, characterized by an overwhelming femininity,” said Marco Marchi in a press release, as reported in fashionnetwork.com.

“Blumarine embodies a unique blend of sensuality, timeless glamour and elegance that I have always admired, and it is an honor to be able to write the next chapter in the brand’s illustrious history,” said David Koma. “The label’s feminine aesthetic deeply resonates with me, making this journey feel incredibly authentic,” he added.

Originally from Tbilisi, Georgia, David Koma studied fine arts in Saint Petersburg, Russia, later moving to study fashion design at Central Saint Martins in London. He was formerly the creative director of MUGLER from 2014 to 2017 and currently has his own eponymous fashion brand.

Blumarine was acquired by holding company Exelite, formerly Eccellenze Italiane, in 2019. Koma will create his first collection from Blumarine for pre-Fall 2025.

Image courtesy of vernonproper.com

So long, Fred

Jeff Lotman, who acquired Fred Segal stores and e-commerce sites in 2018, has announced the closure of all Fred Segal stores and e-shop. The megastore’s founder and namesake Fred Segal passed away three years ago. The COVID-19 pandemic and a drop in sales has forced the closing of all the Fred Segal Stores.

Founded in 1962 by Fred Segal as a mostly slacks store, originally called Pants America, Fred Segal expanded his original store on Santo Monica Boulevard to Melrose Avenue four years later with a name change to Fred Segal. The Melrose Avenue location became an iconic store and is featured in several movies and television series including “Clueless” and “90201 Melrose.”

When Lotman acquired the Fred Segal Stores in 2018, he hoped to expand the stores to Europe. Fred Segal Home Furnishings is still open in Culver City, California. The Segal family still owns the trademark name, and they hope to open new stores in the future.

William S. Gooch

 

 

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