Pamella Roland Spring 2020

Pamella Roland does not rests on her laurels. It is not a secret that Roland has established her brand that is well-known for high-end eveningwear and red carpet looks. In that respect, Pamella Roland fits comfortably in the constellation of such American brands as Oscar de la Renta, Bibhu Mohapatra, Carolina Herrera, Dennis Basso, Badgley Mischka, and Vera Wang.

That said; Roland’s inclusion into this hallowed and elite class of American fashion designers does not end with membership. Pamella Roland is also solidly an international brand and has evolved as her appeal in Europe, Asia and particularly the Middle East has expanded.

Pamella Roland should also be admired for continuing to show her collections during New York Fashion Week: The Shows (NYFWS). As her brand has become more international, like some other American brands could have abandoned NYFWS as this fashion week has lost much of its luster. Still, Roland stays loyal and true to NYFWS which helps to give this embattled fashion week some of the glamour and shine that this fashion capital desperately needs.

Always staying true to her DNA of updated classic silhouettes, ombre sequins and flirty, fun cocktail dresses, Roland this season sought to further modernize her brand’s signature looks by injecting a new level of youthful sophistication and glamour. And this youthful injection, so to speak, in the brand’s spring 2020 collection not only worked, but also brought and renewed freshness and vibrancy.

For spring 2020, Pamella Roland incorporated bold and soft colors and textures into new embroidery techniques and silhouettes. The brand’s signature ombre sequins are re-imagined, adding dyed pearls, 3D flowers, and hammered sequins. This collection also focused on using linear aspects juxtaposed against the softness of colors and floral motifs. A metallic lurex jacquard and two-tone floral Mikado highlight the brand’s more structured pieces in asymmetrical ruffles.

Images courtesy of Filippo Fior/gorunway.com/vogue.com

Standout looks in this spring 2020 collection includes the brand’s blush crepe column gown with crystal-embroidered bodice and ostrich trim, blush marabou and tulle cocktail with fuchsia dip-dyed feathers, blush pearl and sequin embroidered lace suit with satin color, blush and gold ombre sequin-caped ballgown with ostrich feather degrade, ivory floral jacquard suit with gold lurex and lace inserts, and fuchsia draped tulle cocktail with 3D ruffles.

—William S. Gooch

 

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