New York Fashion Week Fall 2019 Pre-coverage

New York Fashion Week (NYFW) fall 2019 season is a few days away. And this is Fashion Reverie’s seventh year covering the shows. Over the years Fashion Reverie has covered NYFW at a variety of locations from the prestigious Lincoln Center to the disastrous Moynihan Station to the adequate Skylight Clarkson and now Spring Studios. (Spring Studios get mixed reviews.) That also includes Industria Superstudios, Milk Studios, Pier 59, the Hudson Hotel, Cadillac House, the Highline Hotel and a series of other venues.

Through all these venues, NYFW has prevailed, well barely. Venues is still a major challenge for NYFW. Still, there are other issues. New York Fashion Week: Men’s (NYFWM) continues to suffer from defections. (Calvin Klein, Tommy Hilfiger, Nautica, John Varvatos, Perry Ellis, and several others stopped showing several seasons back.) The CFDA has tried to solve the problem of the defection of top American menswear designers by loading the calendar with emerging Asian designers. But this influx of new talent has not solved NYFWM’s problem of attracting the international press. And the last two seasons the lineup has been milquetoast and disappointing at best. (Word on the street suggest that NYFWM’s is on its last proverbial leg. Then again, so is London’s men’s fashion week.)

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The defection has also spread to New York Fashion Week: The Shows (NYFWS). With the disappearance of major corporate sponsors, NYFWS has also suffered. Add to that the exit of major American fashion brands that don’t get the bang for the money they spend at NYFWS and have opted to show in other international fashion capitals. And with a continuously declining retail market, things just don’t look that good for NYFW. Ten years ago every major media network, as well a plethora of media outlets fumbled over themselves to get coverage of NYFW. Now, major media coverage is minimal.Still, we solder on. Some noted designers have returned this season—Rodarte, Proenza Schouler, and others. NYFWM’s begins on February 4 and continues until February 6. NYFWS starts on February 7 and ends on February 13. Official venues include Spring Studios, Pier 59, Industria Superstudios, and Cadillac House.

—William S. Gooch

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