New York International Bridal Week Spring 2019 Pre-Coverage

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As of 2015, the bridal market globally is estimated to be valued at 300 billion dollars with the US share of that market valued at $55 billion dollars. And according to, “the global market for [bridal wear] is projected to exceed US$73 billion by 2024, sustained by the continued faith in the religious sanctity of marriage even amid the rapidly emerging divide in cultural values, changing patterns in family life and altering ideas of love, intimacy and contemporary marital practices.”That said; change is fashion’s constant bedfellow, and where that change is felt so strongly in a shrinking retail climate, adversely affecting ready-to-wear collections and fashion brands with brick and mortar stores closing at a record pace, change is fueling the bridal wear market’s growth and innovation. The bridal wear market is not only surviving the chameleon-like nature and whimsical tastes of modern consumers, but is finding ways to excel, evolve, and grow.

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From April 12-April 16, New York International Bridal Week will take place in New York City. Fashion Reverie is primed and ready to bring its viewers complete bridal coverage. For the spring 2019 bridal season, which will be highlighted during New York International Bridal Week, Fashion Reverie will be reviewing some bridal brands for the first time—Watters, Morilee, Claire Pettibone, and Alon Livine White. This coverage will include bridal beauty and accessories. And new this season Fashion Reverie will be co-sponsoring a bridal beauty event with Radiance Aesthetics and Wellness Spa at Panache NY Bridal Showroom on April 11 as a run-up to New York International Bridal Week.—Staff


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