This season The Blonds moved beyond garments that primarily function as performance or stage garments for some of the decade’s most popular and stage artists. (Think Rihanna, Selena Gomez, Madonna, Beyonce, Jennifer Lopez, Nicki Minaj, Miley Cyrus, and Katy Perry.) Though the design duo has attempted to create collections that could be more red carpet or appeal to that fashionista party girl, they duo has never quite achieved this particular projection until the fall 2017collection. And The Blonds achieved their goal in a big way.
Inspired by Universal Pictures’ remake of “The Mummy,” The Blonds created a fashion narrative of a princess whose destiny is aborted by her untimely death and is brought back to life in modern times. We see this princess evolved from a fantasy figure into a real-time powerful woman. The Blonds also play special attention to the dual nature of the protagonist evidenced in diaphanous sheer fabrics embellished with crystals and sequins juxtaposed against The Blonds signature look of architectural, structured corsets.
The Blonds’ re-imagined princess has both hard and soft aspects to her personality. She is powerful and fragile; sexy and sophisticated; bold and demure, all the qualities that the modern woman has successfully melded into her own persona.
Though this fall 2017 collection is still very MTV Awards and stage wardrobe–focused, there are several looks that could work on the red carpet or other special events. And the return of supermodel Stacey Mckenzie to the New York Fashion Week runway was an unexpected and welcome addition to the show. (If only some of younger models had her sass and pizazz on the runway!!)
Standout looks in the collection include, but are not limited to the brand’s cobalt corset with ombré ostrich feathers, distressed denim, and pearl detail, Dunes distressed denim jeans with ombré ostrich feather and pearl detail paired with crystal and pearl neck piece, blond flare crystal mesh with burnout lace and crystal detail with black velvet bomber with black ostrich feather hood, and black mesh bodysuit with crystal detail.
—William S. Gooch